Happy New Year! Wait, what? Well actually it’s not the New Year yet if you go strictly by the calendar. But Labor Day marks the traditional end of summer and a kick off to new...Read More
Posts Tagged: "eBooks"
The used printing press we purchased had just been delivered and sat forlornly in the middle of our shop floor. Fred Hudson, our plant engineer, just stared at it, one hand on his hip, the...Read More
Pulitzer Prize winning sportswriter Red Smith once said, “Writing is easy. You just sit at the typewriter until the drops of blood ooze from your forehead.” That’s what it feels like for many people as...Read More
This is a question I get asked often. Clients who know they want a content piece longer than a blog post are familiar with both white papers and eBooks, but have trouble understanding the difference...Read More
Over the past few weeks, I’ve had a similar discussion with two separate clients over what type of content I was going to generate for them. The question: Blog, eBook, or white paper? The more...Read More