Meeting deadlines, delivering error-free copy, and being flexible are all things you should reasonably expect from your copywriter. But that’s just the baseline of what you should be getting. Selecting just the right verb, using...Read More
Posts Tagged: "Content Marketing"
George Bailey sat slumped over his keyboard, shaking his head in despair. “Who reads this stuff?” he mumbled as he worked on the copy for a client website. “What difference does any of it make?...Read More
Quick, what’s more important, snow boots or suntan lotion? Doesn’t make much sense, does it? The answer is, it depends. When shoveling out your driveway in a howling snowstorm, you need those boots to keep...Read More
The hectic run-up to the holiday season is usually a time of finishing up projects before the end of year lull. Once through the festivities, activity ramps up again and the new year can sometimes...Read More
Summer is over and you’re back from vacation. Remember all those things you told yourself you’d get to after Labor Day? Welcome to “after Labor Day.” Some of those tasks growling on your desk involve...Read More
Summertime and the living is easy, as the old song goes. It’s true that between vacations, half day Fridays, and long weekends, things tend to slow down in July and August. That doesn’t mean you...Read More