Happy New Year! Wait, what? Well actually it’s not the New Year yet if you go strictly by the calendar. But Labor Day marks the traditional end of summer and a kick off to new...Read More
Category "Content Management"
Meeting deadlines, delivering error-free copy, and being flexible are all things you should reasonably expect from your copywriter. But that’s just the baseline of what you should be getting. Selecting just the right verb, using...Read More
Summer is over and you’re back from vacation. Remember all those things you told yourself you’d get to after Labor Day? Welcome to “after Labor Day.” Some of those tasks growling on your desk involve...Read More
Summertime and the living is easy, as the old song goes. It’s true that between vacations, half day Fridays, and long weekends, things tend to slow down in July and August. That doesn’t mean you...Read More
Happy New Year! Are you already sick and tired of the avalanche of advice on reevaluating the state of your business and things you should be doing to succeed in 2014? The barrage of ideas...Read More
Content, content, content. If you have any responsibility for the marketing function in your organization, you’re well aware of the steady shift to Inbound from Outbound Marketing. You’re also no doubt being badgered by every...Read More